GetResponse for eCommerce has been launched with the most updated set of tools for eCommerce platform users. Therefore, users who run their online businesses on Shopify, PrestaShop, Magento, and WooCommerce can now integrate with the world’s most powerful yet simple multichannel customer engagement software to increase their sales.
In today’s short GetResponse review, we will discuss GetResponse ecommerce tools. In short, I will provide all the information about features, benefits, integrations, pre-built marketing automation templates, various helpful resources, and an inside look at this amazing tool.
Let’s get started.
Here is the list of important features of the new GetResponse Ecommerce Tools:-
GetResponse opens up a world of possibilities with its one-click integration feature with the world’s most popular e-commerce store management software. In addition to this, powerful email marketing campaign tools let you populate and promote the products, increase sales, and send personalized offers to your customers. So, you can use Point of Sale Software to integrate transaction, procurement, and financial report at one platform.
The e-commerce solution by GetResponse also provides a state-of-the-art Open API builder for custom integration on top of the existing e-commerce integrations. It supports one-click integration with the following major partners:
To see the full features of the GetResponse E-commerce solution, click here. However, some of the important features of the GetResponse E-commerce platform are listed below.
- Email Marketing Software
- Marketing Automation
- SMS Marketing Automation
- Web Push Notifications
- Predesigned Templates
- Smart Reporting
Segmentation is the process of dividing your email list into various groups and categories with the same needs and interests. In other words, it helps online business owners understand their audience better and market specific products for each audience segment.
The GetResponse E-commerce platform enables you to create custom segments based on customer order history and site behaviour. Therefore, you can target your audience precisely by building personalized and data-driven automated email marketing campaigns.
Quick Transactional Emails
A transactional email is an email sent to a single recipient in response to a business transaction. Common examples include:
- Confirmation emails: Order Confirmation, Shipping Confirmation, Refund Confirmation, etc.
- Resetting Password: Emails during password resetting.
- Notification Emails: These are emails that are sent to notify any single customer to update them about your products and services.
Quick Transactional Emails, which are built into the GetResponse Email Creator, allow you to automatically send purchase confirmations. In addition, it also helps you automate abandoned cart emails, increasing your sales by up to 25%.
Setting up GetResponse quick transactional emails is really simple and only takes a few clicks. However, it provides every opportunity to capitalize on every opportunity to sell and build customer loyalty.
An email offering a promo code increases the chances of getting a sale by 48%. In 2022, people will make purchases using promo codes worth more than $90 billion annually!
The GetResponse E-commerce platform helps you synchronize your promo codes and seamlessly add them to your newsletters and campaigns. Hence, Offering promo codes is the perfect eCommerce discount strategy to increase sales and strengthen customer relationships.
The eCommerce platform by GetResponse has an extremely effective “Product Recommendations Engine” that learns customer preferences and needs. For example, just drag and drop the product recommendation box into your email and the section will automatically be filled with the most suitable product for individual subscribers on your list.
Popups are one of the advanced eCommerce features and are an excellent way to capture the attention of your website visitors. When used correctly, they can significantly increase conversions and sales on your website.
GetResponse provides you with a code-free, drag-and-drop website builder where you can design your popups and specify how you want them to work. You can trigger popups:-
- when the website loads or after a delay.
- when users intend to leave the page
- when a user performs a certain action, for example, clicking a link.
Prebuilt automation templates
The new GetResponse marketing automation software offers pre-built automation templates and email templates to make your digital marketing job easier. These templates help you do the following operations:
Welcome to New Contacts: This email template triggers a welcome email whenever your list gains a new subscriber.
Recommended Products: This template enables you to send automated emails suggesting products that are relevant to an individual subscriber.
Automated Abandoned Cart Emails: Using this template, you can send a series of beautiful emails reminding your prospects about unfinished customer purchases.
Behavioural Targeting: A template that tracks user behaviour and triggers relevant email campaigns based on customer interactions on your website, emails and landing pages.
With the help of the new GetResponse built especially for e-commerce, you can market your products on multiple channels. The major channels include the following:
- Email Marketing tool
- SMS Marketing
- Web push notifications
9 Benefits of GetResponse Ecommerce Marketing Automation
Emailing your subscribers can become a huge and tedious task, especially when you have a huge email list. Therefore, tools like GetResponse E-commerce marketing automation solutions are here to help you improve your customer experience with the following list of benefits:
- It helps you scale your business through automation.
- Streamlines daily tasks and automates repetitive tasks, thus making room to focus on other important aspects of your business.
- lets you create user journeys and workflows that send messages in an automated manner whenever a subscriber performs a specific action, abandons the cart, purchases any product or service, etc.
- It helps you increase customer engagement and sales.
- You can easily set up abandoned cart emails to remind your customers about unfinished purchases.
- Its powerful product recommendation engine automatically picks the right product based on customer purchase history, interests, and needs.
- The most important benefit is that there’s no coding experience required and the online store owner gets connected with GetResponse in just one click.
- It seamlessly synchronises all your customer data.
- Multichannel marketing tools help you promote your products and services through email, SMS, popups, live chat, webinar and web push notifications.
GetResponse New Pricing
GetResponse has updated the pricing plans to meet the needs of all types of customers. From custom pricing for medium and large companies to a package of three plans for small business owners, GetResponse welcomes all.
Starts with 1000 contacts. Includes Free Plan Plus.
- Unlimited Landing pages
- Unlimited website builder
- Basic segmentation
- Email Scheduling
- Integrations and APIs
Starts with 1000 contacts. Includes Email Marketing Plan Plus.
- Marketing Automation
- Event-based automation tools
- Advanced Segmentation
- Contact Scoring
- Sales Funnels
Starts with 1000 contacts. Includes Marketing Automation Plan Plus
- Quick transactional emails
- Ecommerce segmentation
- Abandoned cart recoveries
- Promo Codes
- Product Recommendations
- Web Push Notifications
A forever free plan is also included so that beginners and newbies can try out the GetResponse system and send unlimited emails to their contacts. Once you sign up for the free GetResponse account, you are automatically given full access to all the GetResponse premium features for 30 days.
The GetReposne E-commerce Marketing plan is newly introduced for advanced marketers. In short, it offers quick transactional emails, advanced segmentation, abandoned cart recoveries, promo codes, a product recommendation engine, and web push notifications.
Set Up Your 30-Day Free Trial Account
If you are completely new to e-commerce marketing automation software and want to try out GetResponse to connect with your online store, then this short tutorial will help you set up your account for free in a few seconds. Here’s what you have to do.
1: Create a free GetResponse account by filling out the details.
2: Confirm your email id.
3: Connecting to your online store.
4: Chose your preferred online store.
GetResponse is an email marketing service that has launched its new plan, called the eCommerce marketing plan, with the most advanced set of tools for e-commerce automation. The plan includes functions like email marketing, quick transactional emails, advanced segmentation, abandoned cart automation, popups, promo codes, product recommendation engine, and web push notifications.
There are several benefits to this e-commerce business plan for users who run an online store on platforms like Shopify, Bigcommerce, Woocommerce, etc. The most important benefit of this software is its ability to provide multichannel customer engagement via email marketing, SMS marketing, etc.
GetResponse also offers a forever free plan, which on signing up automatically gives access to all the premium features of GetResponse for a period of 30 days. Follow my step-by-step guide to set up a free account with GetResponse.
That’s it for today, folks. Do not forget to sign up for GetResponse’s free 30-day trial.
Have any questions or queries? Tell me in the comments below.